Designed by Marc Newson, IKEPOD present a new collaboration with New York artist Kaws, brings his popular artwork into the world of horology none other than The Cool Kids Highsnobiety were given the opportunity to premiere this IKEPOD Kaws video, shot by Philip Andelman at IKEPOD’s workshop near Geneva. The official launch event will take place at colette on May 1, 2012. If you around Cop One You’ll be Sure We’ll be around shot some for yours Only. Meanwhile get a peep of the complexity of signification.