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#sneakerhead : Nike Air Max ’90 Denim

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Legends live forever and the Air Max 90 is no exception. A timeless running silhouette brought to life in 1990 by Tinker Hatfield, its legacy lives on around the world.

Over the years, it’s been re-imagined, redesigned, and remade; done up in a variety of ways, from all-over graphical treatments to traditional mesh, leather and suede builds. The Air Max 90 once again raises the bar this season, with a design that blends an iconic colorway with modern updates.

The new look maintains recognizable Air Max design language with hits of Infrared where it matters most. The toebox and ankle are both covered in off-white premium suede, creating a new look that still screams classic. Washed denim replaces the typically suede overlays and toecap, while a snakeskin-inspired Swoosh adds another subtle pop.

A classic has been redone

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