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Art Performance Sport Swag Uncategorized

The London 2012 Olympic Closing Ceremony In Images

Check out The London 2012 Olympic Closing Ceremony In Images.


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Special thanks to the Associated Press/Getty Images for making this possible.

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Fashion Feature Lookbook Swag

I-Likeitalot : Editorial LookBook

Imagine a post apocalyptic world, set in the near future in which only hustlers survive after all children under the age of eighteen and majority of the worlds population have been wiped out by a deadly virus, the city is no longer safe, leaving tribes of adults to survive in a derelict urban environment and forcing groups tribes into the rural country side. The mise en scene for the photoshoot a hazardous abandoned car factory, and the beautiful and tranquil forests outside of the city: the photoshoot captures the transition from the city to the forest as tribes that only wear colours red, white, blue and black. The tribe lookbook juxtaposes indoors against outdoors, darkness against light, man made against nature.

 

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Photography Swag

Rita Ora – ASOS Editorial

Britain’s Next Top Model Roc Nation singer/songwriter Rita Ora strikes many a fierce pose for international fashion website ASOS. Check out more of the images shot for ASOS.com after the jump.

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Fashion Swag Video

Azealia Banks – Van Vogue [Alexander Wang T Campaign Video]

Azealia Banks is the new face of T by Alexander Wang’s fall 2012 campaign and this just-released video is a must Watch below as our favorite mermaid rapper thrashes around swaging in Wang while spitting her track “Van Vogue” off her 1991 EP, Press Play below and join the fun while looking So fresh and Clean in Wang’s upcoming T Collection

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Fashion Sport Swag

Adidas Adizero Primeknit launches tonight

Look’s like 2012 is the year of innovation in the sporting world as Adidas exclusively launches their ‘Adizero Primeknit’ sneakers. These sneakers, much like Nike’s recent Fly Wear release, are designed to be lighter and softer than a pair of socks, (Apparently marathon runner’s were getting tired of carrying the extra weight of a pair of shoes on their feet.) and are knitted in one piece for durability.

If you want to get yourself a pair of these, then get your butt down to the Adidas retail space down at 10 Newburgh Street in Soho, there only 2,012 units available.

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Design Entertainment Events Festival Music Swag Uncategorized

Nike Fuel Fest Recap

Sunday night saw Nike launching it’s first ever “Fuel Fest” and not being people who like to miss a huge free party we thought we’d check it out. Before the night began we were given a Nike Fuel Band, which measures your activity in terms of steps take and calories burned, and then assigns a value known as Nike Fuel.

The event took place at the iconic Battersea power-station in South London. Tinie Tempah, Zane Lowe and Magnetic Man were there to provide the entertainment… as they staged a dance off between the girls and boys. All the fuelbands were wirelessly connected to a computer which then calculated how many points each side had accumulated.

In the end the girls won dammit!

But despite the male race being humiliatingly defeated it was still a night to remember, the visuals alone were mind boggling…. check out our lovely gallery below:

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Events Performance Photography Swag Video

Azealia Banks Liquorice Behind The Video

Azealia Banks takes us behind the scenes of her epic new video in support of the single Liquorice taken from the 1991 EP directed by Rankin and narrated by performance artist Azealia Banks. Remember where you heard of Azealia Banks first? Check out the behind the scenes making of Liquorice below.

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Fly Pictures Swag

Pretty Gyal Swag : Rihanna In the Soho district of New York

“Rihanna is one of the most photographed celebs of the minute but is it any wonder? The singer looks stunning 24/7 (we’re not sure how, especially as she works a load more than we do and has a busy social life that even Paris Hilton would be jealous of) so she makes for a cracking picture. Rihanna’s latest outing was in the Soho district of New York, looking pretty in pink. Seems she’s ditched the tough girl image for the daytime” We like a Lot.


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Props to MSN

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Fashion Swag

I-Likeitalot YSL Suede and Leather High Top Sneaker

“Yves Saint Laurent’s high top sneakers marry functionality with a directional edge. Panelled with contrasting leather and suede, this pair will make a razor-sharp addition to your off-duty outfits”

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Music Swag World Premiere

TEAIRRA MARI – ‘LIL MAMA’

Teairra Mari continues to bring the heat on her latest offering Lil Mama, in support of her upcoming project titled, Sex On The Radio, which will be released via producer and co writter Rico Love’s Division 1 label. Check out the sensual banger below.